Getting ALIGNED  //

When it comes to standing out at a trade show, design matters . We all know the feeling: the clock is ticking, the budget is tight, and the pressure to impress is sky-high. But here’s the good news - with a bit of creativity and smart planning, your booth can become the star of the show. We’ve been in the trenches for years, helping busy professionals like you shine without the stress. So, let’s dive into some innovative trade show display design ideas that will make your boo

Raluca Huelskoetter, Senior Account Executive Cedar Park, TX  - Align Exhibits continues its national growth with the addition of Raluca Huelskoetter  as Senior Account Executive. She brings more than 15 years of experience supporting complex exhibit programs and managing long-term client relationships across diverse industries.   Raluca’s career spans progressive leadership roles in project management, client success, and account strategy. She is known for her collaborative,

Align Exhibits announced today that it has relocated to a new facility in Cedar Park, Texas, supporting the company’s continued growth and long-term investment in operational excellence and client service. The new facility is located at 2105 Scottsdale Drive, Building 3, Suite 300, Cedar Park, Texas 78641, just off the 183A Toll Road, a major north–south connector in the Austin metro area. The location offers improved regional access and logistical efficiency while providing

“Rental” isn’t code for “generic.” Modern rental systems allow for: fully branded graphics, modular layout changes, adaptable footprints, a fresh look for each show, and more. Rentals let you stay financially flexible, allowing freedom to invest more in audience engagement, tech, or giveaways. If you’re navigating multiple shows, tight timelines, shifting budgets, or changes in booth size and configurations, a rental exhibit may offer the adaptability you need.

When it comes to trade shows, we all know the stakes are high. Your booth isn’t just a space; it’s your brand’s handshake, your first impression, your chance to shine. But here’s the kicker: managing exhibit services can be a tangled mess. Shipping delays, miscommunications, last-minute changes...sound familiar? That’s why aligned exhibit services are not just a luxury; they’re a necessity. Let’s dive into how aligning your exhibit services can bring transparency, ease, and

Choosing an exhibit house that appeals to all your internal stakeholders, including Finance, is one of the smartest moves you can make.  In this guide, we will show you how to vet a partner who is creative enough for your CMO, dependable enough for your operations team, and buttoned-up enough to make your CFO say yes without hesitation.

If you’re headed to FABTECH, IMTS, or PACK EXPO, you know the drill. This isn’t just about pretty graphics and a nice reception counter.  It’s boots-on-the-ground operations…live machinery, real automation, working systems…

Not all relationships are built to last, including the one you have with your exhibit house. While ending a relationship may be uncomfortable, staying in an unhealthy situation can cost far more in the long run.

Trade Show Stress? It’s Probably Not the Booth’s Fault. If you've ever lost sleep before a major trade show , it probably wasn’t because...